The Allure is a small brand of antique jewelry located in the Sicilian countryside. 
It represents a timeless showcase, where every single piece of jewelry keeps recurring.
Sustainability and slow fashion.

Our mission is to reinvent vintage, providing a glamorous alternative to the mass produced items of today.A constant search of rare and antique jewelry,giving them a new spin for the modern wearer by putting together parts of jewelry from the 80’s and the 90’s so they can live forever.

Selling handcrafted items in single copy or vintage means reducing your carbon footprint, favoring sustainable consumption and the circular fashion. 
Thus giving the final customer the opportunity to create their own collection, totally unique and unrepeatable, in a conscious and ethical way.